Contact:   Elise Demboski
Impressions Marketing        
770-649-7699 /


DALTON, GA, July 15, 2007—Karastan’s latest color statements embody a fresh, dynamic mood that inspires the personality and style of today’s interiors. New neutrals and modern mixes of color make their way across a full range of introductions from Karastan’s Original, Sierra Mar and Shapura Collections.  All rugs from these collections have been tested and approved by Wools of New Zealand and carry the Fernmark Brand.

Original Karastan Collection
Karastan infuses its new Antique Red Oushak in rich, updated color. A lively red covers the striated ground of this classic design, giving it a transitional flavor enhanced by shades of maize, softened “limestone” green and putty—a warm, new decorating neutral.

Antique Red Oushak from the Original Karastan Collection is a luxurious, fully worsted Axminster rug that is luster-washed to enhance its beauty. Size offerings include 5.9 x 9, 8.8 x 10.6 and 8.8 x 12 with an estimated retail of $1,199 for a 5.9 x 9.

Shapura Collection
Tiana Glacier Blue has a quiet beauty that fills a room with relaxed elegance. Romantic shades of watery blue and pearl—charmed by accents of mocha, amber and subtle hints of brick red—are patterned in a captivating arrangement of leafy florals. A closer look reveals a meticulously woven background, detailed from 10 individual yarns colored in related hues. The beautifully complex groundwork and patterning has a visual texture that is indistinguishable from handmade.

Tiana Glacier Blue is offered in sizes of 5'9" x 9', 8'8" x 10' and 8'8" x 12' with an estimated retail of $1,299 for a 5'9" x 9'.

Sierra Mar Collection
Karastan takes black and white in bold, new directions with Jakarta Batik – Ivory/Black. The Sierra Mar addition is woven in a collage of botanical silhouettes that are colored in pale ivory and pure black. Unexpected accents of mocha and latte add a modern stroke of softness to its transitional design. A second colorway, Jakarta Batik - Robin’s Egg Blue, fashions the floor in a trendy mix of soft blue, ivory, butter cream and latte.

The tranquil, Robin’s Egg Blue palette and the stunning Ivory/Black arrangement is shared by another Sierra Mar introduction—Marie-Louise. This classic floral trellis is a designed rug offering that marries beautifully with Marie-Louise broadloom and roll runners from Karastan’s American Treasures Collection.

Jakarta Batik and Marie-Louise are available in 2.5 x 4, 2.5 x , 2.5 x 12, 3.3 x 5.6, 5.6 x 8.3, 8 x 10, 8.6 x 11.6, and 9.6 x 13.2. Estimated retail is $899 for a 5.6 x 8.3.

# # #



Download a Word file of this release.

Click or right-click photos to view or save high-resolution versions.

Jakarta Batik – Ivory/Black from Karastan’s Sierra Mar Collection
Marie-Louise – Ivory/Black from Karastan’s Sierra Mar Collection

Karastan is part of Mohawk Industries, a leading supplier of flooring for both residential and commercial applications. Mohawk offers a complete selection of broadloom carpet, ceramic tile, wood, stone, laminate, vinyl, rugs and other home products. These products are marketed under the premier brands in the industry, which, in addition to Karastan, include Mohawk, Ralph Lauren, Lees, Bigelow, Dal-Tile and American Olean. Mohawk’s unique merchandising and marketing assists customers in creating the consumer’s dream. Mohawk provides a premium level of service with its own trucking fleet and over 250 local distribution locations.

508 East Morris Street
Dalton, GA  30721
Press Contact: Elise Demboski
770-649-7699 /