FOR IMMEDIATE RELEASE
Contact: Elise Demboski
Impressions Marketing
770-649-7699 / elise@impressionsmarketing.net

KARASTAN HELPS MAKE DREAMS COME TRUE ON
“EXTREME MAKEOVER: HOME EDITION”

DALTON, GA, June 10, 2007—On May 13, Karastan carpets made an appearance on “Extreme Makeover: Home Edition” on the ABC Television Network. The carpets grace the floors of a home that fills the dreams of a deserving family in Kansas City, Missouri.

Extreme Makeover: Home Edition teamed with Kevin Green Homes of Parkville, MO to build the special house.When it came time for flooring, Kevin Green called on Weber Carpet, a Karastan dealer with four locations throughout Kansas and Missouri. Weber, in turn, contacted Karastan who generously donated 150 square yards of wool carpet for the project. The carpet, along with all the hard-surface flooring, was professionally installed by Weber.

The dream home was built for two hardworking parents who had sacrificed everything to keep their family together. The couple had four children of their own when they took in five nieces and nephews to keep them out of foster care. Their big hearts were an ill-match for the small 912-square-foot structure they called home. The house started to crumble under the strain of a dozen family members and the parents became in danger of losing their nieces and nephews to Social Services.

Extreme Makeover: Home Edition came to the rescue with a beautiful home that eases their burden and keeps their family together. “We are proud to support the efforts of Extreme Maekover: Home Edition,” says Troy Workman, territory representative for Karastan. “Giving back to those in need is a value we share with many of our retailers, like Weber Carpet, who continually volunteer time and resources to better their communities.”

Karastan provided the family with two rooms of carpet for their new home: 50 yards of French Check in color Green Check for the grandfather’s fishing-theme room and 100 yards of Worsted Stria in color Golden Topaz for the lower-level family room. After the show aired, Weber Carpet ran a :30 television commercial, co-oped by Karastan, to  congratulate the family.

Photos of the Jacobo home are featured on karastan.com and abc.go.com.

"Extreme Makeover: Home Edition," which has won back-to-back Emmy Awards as Best Reality Program (non-competitive), is in its 4th season on ABC.  The program is produced by Endemol USA, a division of Endemol Holding.  Denise Cramsey is the executive producer; and David Goldberg is the president of Endemol USA.

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Extreme Makeover: Home Edition on the ABC Television Network aired the building of the Kansas City home, which features Karastan carpet in several rooms.
Karastan’s French Check in color Green Check was installed in the grandfather’s fishing-theme room
Karastan’s Worsted Stria in color Golden Topaz was chosen for the stairs and the lower-level family room.

Karastan is part of Mohawk Industries, a leading supplier of flooring for both residential and commercial applications. Mohawk offers a complete selection of broadloom carpet, ceramic tile, wood, stone, laminate, vinyl, rugs and other home products. These products are marketed under the premier brands in the industry, which, in addition to Karastan, include Mohawk, Ralph Lauren, Lees, Bigelow, Dal-Tile and American Olean. Mohawk’s unique merchandising and marketing assists customers in creating the consumer’s dream. Mohawk provides a premium level of service with its own trucking fleet and over 250 local distribution locations.

Karastan
508 East Morris Street
Dalton, GA  30721
www.karastan.com
Press Contact: Elise Demboski
770-649-7699 / elise@impressionsmarketing.net